DI SCIASCIO
MADE TO CHANGE THE WORLD.
BORN IN ITALY.
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L'ORIGINE
Di Sciascio [diˈʃaʃo] — proper noun, Italian, origin Rome, Central Italy; likely derived from the Latin sciascia or scissus*, meaning "the Divided" or "the Formed"; first documented in historical sources as the designation of a merchant of extraordinary standing in the Mediterranean world of the first century before Christ.* Accounts from the 16th century describe the bearer of this name as uomo del mare "the man of the sea" whose trading network spanned rare fabrics, exotic spices and handcrafted treasures from Africa to Japan. His influence was of such force that the name Di Sciascio was elevated to the rank of a noble title. Four principles defined the house: Courage. Charm. Taste. Love.
LA TRASFORMAZIONE
Cf. Di Sciascio family chronicle, handwritten records, ca. 1946 ff.; Atelier Di Sciascio, Rome environs, documented in trade reports on Italian tailoring of the post-war period. In the years following the Second World War, the Di Sciascio family established an atelier near Rome specialised in Filo di Scozia and silk fabrics of the highest quality, crafted to standards that served as a benchmark in the tailoring of the era. As the rhythms of society gradually reasserted themselves, the focus of the house shifted: the preparation of food, the selection of fine wines and the art of cultivated conversation became the new expression of a way of life that had carried the same name for centuries a symposium of living. 1972 — Rhine-Main. Germany. The next chapter.
DI SCIASCIO RENAISSANCE
What wars obscured, what fire destroyed, what a pandemic drove to the edge of oblivion returned. Not as memory. As presence. With the relentlessness of one who knows that certain things do not end they merely pause. Gianni and Attilio Di Sciascio — kitchen as cultural archive, gastronomy as science. Mario and Fernando Di Sciascio — director and creator, two brothers whose signature is recognisable in every detail of DI SCIASCIO. Together they shape a universe that bows to no category: Music. Theatre. Architecture. Fashion. Culture. Design. Food & Beverage. Sport. The joy of living as discipline. DI SCIASCIO creates — not from tradition, but from conviction. Not for guests, but with people. As symposium. As manifesto. As proof that La Dolce Vita is not an era. But a decision.